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Think of a website as a business card that provides information and promotes sales 24/7/365. What other medium allows you to display all the benefits of your small business to your target market at their convenience and provides a source of direct correspondence? The benefits of a website are innumerable.
All web pages should be optimized concerning the content, presentation and keywords for search engines to display the website link in its results listings.
This is when a third-party website links to your website. For example, if you write and submit an article to an article directory, then you’ll have an incoming link – a backlink -- from the directory.
Due to the large number of submissions being sent to the various search engines, it can take anywhere from two weeks to six months for your site to appear.