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Your website is the first impression a potential customer will have of your business and brand online. Whilst you can save money by building the site yourself, you will need some skills and invest time. This option is best for new online businesses wanting to keep costs at a minimum. On the other hand, if you want a professional website that differentiates you from competitors, the skills you typically need include design, usability, coding and marketing abilities which are better left to the professionals.
The website is the image you present to the Internet world. Either it brings more customers or even turns them away forever based on what and how you present it to the customer.
Your website is the first impression a potential customer will have of your business and brand online.
Sure, you can buy a pre-built template, but you're really missing out on everything that a professional web designer can offer.